It's been a quiet few months for London's very own quality clothing brand Victate, but the team have been hard at work, that's for sure. They celebrate their two year anniversary with a bang, all set with their tailor-made garments, extending the line from what started back in late 2009 with t-shirts and hoodies. The drive and passion lives on, but their philosophy has matured beautifully (and at some speed too!) with quality and craftsmanship always on the up also.
The Winter '11 range features some exciting new ventures, but continues clear development of Victate's logo and the floral elements that were so successful in Summer. With a lovely new monogram pattern, young London-based artists to work with and a master craftsman on their side, the collection beams with excellence they might as well have made a tee with the word quality written across it. Aside from the Anniversary graphic and the re-released Certificate, one illustration stands out amongst others for me. It's a hand-drawn autumn floral that is superb, one I was lucky enough to have got printed as a bespoke sweatshirt. The detail is extraordinary and together with the comfortable cotton fleece crew neck, it makes for an amazing piece of winterwear.
I could write a fucking book on each item to be honest, so it's best to just check them out yourself. Winter '11 is completed with a monogram hood, embroidered sweater, oxford shirts and a leather cardholder. I got to see the collection first hand at their pre-release event yesterday, held at Robot Bunny in Whiteleys, and it just screams hard work, (occasionally obsessive) attention to detail and the finest quality. It's certainly the most impressive drop the brand has produced since its inception. It's set for launch on their online store at midnight today. I urge you to support and I'm already looking forward to what 2012 holds for Edd and the gang.
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