03 August 2011

SHWOOD x HUF SUNGLASSES


I first wrote about Shwood back in May when they unveiled their project with Ransom Holding Co. and specifically the Canby frames. Yesterday they announced another collaboration, this time with San Francisco skater brand HUF. Shwood call their concept "Experiment with Nature", using different textiles and combinations in their woodshop, and this time working with HUF they have produced the limited edition Six-Ply Fade. It features a dark to light fade created by the East Indian Rosewood, Walnut, Zebrawood, Cherry, and Maple used in these meticulously crafted frames. Designer Eric Singer uses broken skateboard decks to piece together these gorgeous Canby sunglasses, and boy does it do the trick! This video is the first of a series of short films in which Shwood give us an insight into their "Experiments" and it is a fascinating process so have a look.

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