SIR DAVID ATTENBOROUGH ON BBC ONE

I put up that John Lewis ad the other week, thought that was an excellent piece of media. This isn't too shabby either, made by agency RKCR/Y&R to celebrate Sir David Attenborough's iconic and soon-to-be-legendary coverage of Natural History on BBC One. Taking clips from his past documentaries, they've compiled a short video in sync with Attenborough's voiceover for the rather appropriately selected "What A Wonderful World" by Louis Armstrong. It's a touching homage that was released yesterday in conjunction with the finale of Attenborough's latest series, and perhaps his last, "Frozen Planet". I could watch it over and over.